A technology-native music group.

We build music IP, catalogs and technology.

Backed by

ElevenLabs

About

Sounds Like Now builds focused music businesses designed to become leaders in enduring categories.

We build lean, validate early, and invest behind what works.

Our approach

We go deep, not broad.

We focus on enduring music categories where we believe we can build a leading position — then compound catalog, IP, audience and technology around them.

Build → Lead → Compound.

People

Olivier Rosset — Founder
Music and technology entrepreneur with 25+ years across music, rights, creative and digital products.

Alexander Wise — Art Director & Designer
Award-winning art director and designer working across music, brands and culture.

Advisors & collaborators

SLN works with a close network of experienced operators and advisors across music, technology and venture, with backgrounds spanning Spotify, Believe, SOSV, Gracenote, Cisco and leading artist estates.